Vol. 9 No. 2: JULI 2022

Articles

• Pengaruh Teman Sebaya Dan Media Sosial Terhadap Keputusan Pembelian pada Produk Lip Cream The Influence of Peer Group and Social Media on Purchase Decision of Lip Cream Product

  Azizah Ayu Ashari, Tri Sudarwanto

  170-182

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• Peningkatan Ketahanan Iklim di Kabupaten Magelang: Telaah Kerangka Kebijakan Smart Environment Improving Climate Resilience in Magelang Regency: A Review of the Smart Environment Policy Framework

  Hana Kurnia Dewi, Tri Mulyani Sunarharum

  183-191

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• Perancangan Usulan Desain Kemasan Produk “Macaroni Ngehe†dengan Quality Function Deployment (QFD) Packaging Design Product "Macaroni Ngehe" using Quality Function Deployment (QFD)

  Anita Mustikasari

  192-197

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• Pengaruh Brand Ambassador Non-Celebrity Terhadap Minat Beli Dimediasi Oleh Promosi Di Instagram (Studi Kasus Pada TMDASH.ID Di Kota Ternate) The Effect of Non-Celebrity Brand Ambassador Toward Purchase Intention Mediated By Promotion On Instagram (Case Study on TMDASH.ID in Ternate City)

  Subhan Subhan, Dian Ekawaty, Djohan Fahri

  198-208

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• Pengaruh User Generated Content Dan E-Wom Pada Aplikasi Tik-Tok Terhadap Purchase Intention Produk Fashion The Influence Of User Generated Content And E-Wom On The Tiktok Application On The Ppurchase Intention Of Fashion Products

  Dila Khoirin anisa, Novi Marlena

  207-218

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• Tahapan Perkembangan Obyek Wisata di Hutan Lindung dalam Program Pemberdayaan Masyarakat Tourism Objects Development Stages in Protected Forests in Community Empowerment Programs

  Astika Widiyanti, Dwita Hadi Rahmi

  219-231

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• Pengaruh Karakteristik Responden terhadap Minat Beli dengan Sustainable Fashion sebagai Variabel Pemediasi (Studi Kasus Pengikut Instagram Pijak Bumi) The Influence of Respondent Characteristics towards Buying Intention with Sustainable Fashion as Mediating Variable (Case Study Instagram Followers of Pijak Bumi)

  Abdillah Abdillah, Rindang Matoati, Siti Muslikhah

  232-240

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• Pengaruh Mobile Banking E-Service Terhadap E-Loyalty Dimediasi Oleh E-Satisfaction Studi Kasus Pada Nasabah Pengguna Mobile Banking BCA di Wilayah Karawang The Effect of Mobile Banking E-Service on E-Loyalty Mediated by E-Satisfaction Case Study on BCA Mobile Banking Users in the Karawang Region

  Wina Almayanti, Chaerudin Chaerudin

  241-249

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• Analisis Efektivitas Kerja Pegawai Dinas Pemuda Dan Olahraga Provinsi Sulawesi Tengah Work Effectiveness Analysis of Youth and Sports Office of Central Sulawesi Province

  Haris Abdul Kadir, Abdul Rahman, Suriana Suriana

  250-254

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• Tahapan Perkembangan Kota Makassar menuju Smart City Tahun 2015-2020 The Development Stages of Makassar toward Smart City 2015-2020

  Mochamad Asryl Aziz, Achmad Djunaedi

  255-271

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• Pengaruh Nilai Pelanggan dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada Jasa Makeup The Influence of Customer Value and Service Quality on Customers Satisfaction in Makeup Services

  Sarifuddin. T, Cahyaning Raheni, Setiawan Mandala Putra, Ni Nyoman Lilik

  272-277

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• Pengukuran Tingkat Kematangan Implementasi Smart City Kabupaten Banyuwangi Menggunakan Standar SNI ISO 37122 Assessing Smart City Maturity of Banyuwangi Regency Using SNI ISO 37122 Indicators

  Reni Carica Ratriyani, Muhammad Sani Roychansyah

  278-285

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• Strategi Pemasaran Pedagang Pasar Tradisional Megaluh Jombang dalam Meningkatkan Penjualan pada Masa Pandemi Covid-19 Marketing Strategy of Megaluh Jombang Traditional Market Traders in Increasing Sales during the Covid-19 Pandemic

  Ufitrotul Andriani, Amalia Nur Hidayati, Muhammad Alhada Fuadilah Habib

  286-296

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• Peran Mediasi Organizational Learning Pada Pengaruh Modal Intelektual Terhadap Kinerja Pengembangan Produk Baru Mediation Role Of Organizational Learning On The Influence Of Intellectual Capital To The Performance Of New Product Development

  Tovan Tovan, Mutmainah Mutmainah

  297-305

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• Citra Merek Dan Harga Dalam Mempengaruhi Keputusan Pembelian Sepatu Ventela Di Magelang Brand Image And Price In Influencing The Decision To Buy Ventela Shoes In Magelang

  Galuh Tiyasherlinda, Andhatu Achsa, Yacobo P. Sijabat

  306-314

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• Pengaruh Profitabilitas, Ukuran Perusahaan, Struktur Aktiva, dan Risiko Bisnis terhadap Struktur Modal pada Perusahaan Manufaktur Sektor Makanan dan Minuman Yang Terdaftar di Bursa Efek Indonesia Periode 2016-2018 The Effect of Profitability, Company Size, Assets Structure, and Business Risk on Capital Structure in the Food and Beverage Manufacturing Companies Listed on the Indonesia Stock Exchange for the 2016-2018 Period

  Eiva Olifiyati Zahro, Amalia Nuril Hidayati, Muhammad Alhada Fuadilah Habib

  315-324

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• Model Gerakan Ekonomi Muhammadiyah Pasca Muktamar ke 47 Muhammadiyah's Economic Movement Model Post-47th Congress

  Imamul Hakim, Muslikhati Muslikhati

  325-334

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• Perencanaan Kebutuhan Bahan Baku Guna Meningkatkan Efisiensi Biaya Produksi Pada CV. Solo Indah Kota Palu Raw Material Needs Planning to Improve Production Cost Efficiency at CV. Solo Indah, Palu

  Rajindra Rajindra, Umar Umar, Julis Nurpadia

  335-341

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